{"id":787,"date":"2018-05-28T13:56:54","date_gmt":"2018-05-28T11:56:54","guid":{"rendered":"http:\/\/now-branding.co.il\/?p=787"},"modified":"2023-03-16T13:30:38","modified_gmt":"2023-03-16T11:30:38","slug":"groundbreaking-design","status":"publish","type":"post","link":"https:\/\/now-branding.co.il\/he\/articles\/groundbreaking-design\/","title":{"rendered":"\u05d4\u05d0\u05dd \u05d1\u05d0\u05de\u05ea \u05e7\u05d9\u05d9\u05dd \u05e2\u05d9\u05e6\u05d5\u05d1 \u05e4\u05d5\u05e8\u05e5 \u05d3\u05e8\u05da?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"787\" class=\"elementor elementor-787\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5842635 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5842635\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bf00c6f\" data-id=\"bf00c6f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dd55912 elementor-widget elementor-widget-text-editor\" data-id=\"dd55912\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.14.0 - 26-06-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>\u05d0\u05d9\u05da Apple \u05de\u05de\u05e9\u05d9\u05db\u05d4 \u05dc\u05d4\u05e6\u05dc\u05d9\u05d7, \u05e9\u05e0\u05d4 \u05d0\u05d7\u05e8 \u05e9\u05e0\u05d4?<\/p><p>\u05de\u05d4 \u05d2\u05d5\u05e8\u05dd \u05dc\u05e0\u05d5 \u05e9\u05d5\u05d1 \u05d5\u05e9\u05d5\u05d1 \u05dc\u05e6\u05e4\u05d5\u05ea \u05d1\u05e7\u05d5\u05e6\u05e8 \u05e8\u05d5\u05d7 \u05dc\u05d4\u05e9\u05e7\u05d4 \u05d4\u05d0\u05d7\u05e8\u05d5\u05e0\u05d4 \u05e9\u05dc\u05d4\u05dd?<\/p><p>\u05dc\u05e4\u05d9 \u05d3\u05e2\u05ea\u05e0\u05d5, \u05d6\u05d4 \u05e7\u05e9\u05d5\u05e8 \u05dc\u05de\u05e2\u05d2\u05dc \u05d4\u05d6\u05d4\u05d1 \u05e9\u05dc \u05e1\u05d9\u05de\u05d5\u05df 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&quot;\u05d1\u05e9\u05d1\u05d9\u05dc \u05dc\u05d4\u05e8\u05d5\u05d5\u05d9\u05d7&quot;, \u05d0\u05d1\u05dc \u05e8\u05d5\u05d5\u05d7 \u05d4\u05d5\u05d0 \u05ea\u05d5\u05e6\u05d0\u05d4 \u05d5\u05dc\u05d0 \u05e1\u05d9\u05d1\u05d4. \u05d4\u05ea\u05e9\u05d5\u05d1\u05d4 \u05dc\u05e9\u05d0\u05dc\u05d4 &quot;\u05dc\u05de\u05d4&quot; \u05d7\u05d9\u05d9\u05d1\u05ea \u05dc\u05d4\u05d9\u05d5\u05ea \u05e7\u05e9\u05d5\u05e8\u05d4 \u05dc\u05db\u05d5\u05d5\u05e0\u05d4, \u05dc\u05de\u05d8\u05e8\u05d4.<\/p><p>\u05d0\u05d6 \u05de\u05d4 \u05d4\u05de\u05d8\u05e8\u05d4 \u05e9\u05dc \u05de\u05d9\u05ea\u05d5\u05d2? \u05de\u05d4 \u05d2\u05d5\u05e8\u05dd \u05dc\u05e0\u05d5 \u05dc\u05dc\u05db\u05ea \u05dc\u05e2\u05d1\u05d5\u05d3\u05d4 \u05d1\u05db\u05dc \u05d1\u05d5\u05e7\u05e8, \u05dc\u05e9\u05d1\u05ea \u05dc\u05d9\u05d3 \u05e9\u05d5\u05dc\u05d7\u05df \u05d4\u05e2\u05d1\u05d5\u05d3\u05d4 \u05e9\u05dc\u05e0\u05d5 \u05d1\u05de\u05e9\u05da \u05e9\u05e2\u05d5\u05ea \u05d5\u05dc\u05d9\u05e6\u05d5\u05e8 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\u05db\u05de\u05e2\u05d8 \u05d0\u05e3 \u05d2\u05e8\u05d5\u05e9 \u05e2\u05dc \u05d4\u05e0\u05e9\u05de\u05d4, \u05d4\u05d7\u05d1\u05e8\u05d5\u05ea \u05d4\u05d0\u05dc\u05d4 \u05d4\u05e6\u05dc\u05d9\u05d7\u05d5 \u05dc\u05de\u05e9\u05d5\u05da \u05e2\u05d5\u05d1\u05d3\u05d9\u05dd, \u05de\u05e9\u05e7\u05d9\u05e2\u05d9\u05dd \u05d5\u05d0\u05e4\u05d9\u05dc\u05d5 \u05e7\u05d5\u05e0\u05d9\u05dd. \u05db\u05d9 \u05d4\u05df \u05d4\u05e6\u05dc\u05d9\u05d7\u05d5 \u05dc\u05e9\u05d3\u05e8 \u05d0\u05ea \u05d4\u05e1\u05d9\u05d1\u05d5\u05ea \u05d1\u05d2\u05dc\u05dc\u05df \u05d4\u05dd \u05e7\u05de\u05d9\u05dd \u05d1\u05d1\u05d5\u05e7\u05e8 \u05d5\u05e2\u05d5\u05e9\u05d9\u05dd \u05d0\u05ea \u05de\u05d4 \u05e9\u05d4\u05dd \u05e2\u05d5\u05e9\u05d9\u05dd.<\/p><p>\u05d0\u05e0\u05e9\u05d9\u05dd \u05e9\u05de\u05d0\u05de\u05d9\u05e0\u05d9\u05dd \u05d1\u05de\u05d4 \u05e9\u05d0\u05ea\u05dd \u05de\u05d0\u05de\u05d9\u05e0\u05d9\u05dd \u05d9\u05d4\u05e4\u05db\u05d5 \u05dc\u05e9\u05d2\u05e8\u05d9\u05e8\u05d9 \u05d4\u05de\u05d5\u05ea\u05d2 \u05e9\u05dc\u05db\u05dd.\u00a0\u05d0\u05e0\u05e9\u05d9\u05dd \u05e9\u05de\u05d0\u05de\u05d9\u05e0\u05d9\u05dd \u05d1-Apple \u05e2\u05d5\u05de\u05d3\u05d9\u05dd \u05d1\u05ea\u05d5\u05e8\u05d9\u05dd \u05d1\u05de\u05e9\u05da \u05e9\u05e2\u05d5\u05ea, \u05d0\u05e4\u05d9\u05dc\u05d5 \u05d1\u05dc\u05d9\u05dc\u05d4, \u05db\u05d3\u05d9 \u05dc\u05e7\u05e0\u05d5\u05ea \u05d0\u05ea \u05d3\u05d2\u05dd \u05d4-iPhone \u05d4\u05d0\u05d7\u05e8\u05d5\u05df \u2013 \u05d5\u05d4\u05dd \u05d0\u05e4\u05d9\u05dc\u05d5 \u05dc\u05d0 \u05d9\u05d5\u05d3\u05e2\u05d9\u05dd \u05d4\u05d0\u05dd \u05d4\u05d5\u05d0 \u05d8\u05d5\u05d1 \u05d0\u05d5 \u05dc\u05d0. \u05d4\u05dd \u05e4\u05e9\u05d5\u05d8 \u05e8\u05d5\u05e6\u05d9\u05dd \u05dc\u05d4\u05d9\u05d5\u05ea \u05d4\u05e8\u05d0\u05e9\u05d5\u05e0\u05d9\u05dd. \u05db\u05d9 \u05d4\u05dd \u05de\u05d0\u05de\u05d9\u05e0\u05d9\u05dd \u05d1-Apple.<\/p><p>\u05d4\u05e8\u05e2\u05d9\u05d5\u05df \u05d4\u05d5\u05d0 \u05dc\u05d0 \u05dc\u05e2\u05e9\u05d5\u05ea \u05e2\u05e1\u05e7\u05d9\u05dd \u05e2\u05dd \u05db\u05d5\u05dc\u05dd, \u05d0\u05dc\u05d0 \u05dc\u05e2\u05e9\u05d5\u05ea \u05e2\u05e1\u05e7\u05d9\u05dd \u05e2\u05dd \u05d4\u05d0\u05e0\u05e9\u05d9\u05dd \u05e9\u05de\u05d0\u05de\u05d9\u05e0\u05d9\u05dd \u05d1\u05de\u05d4 \u05e9\u05d0\u05ea\u05dd \u05de\u05d0\u05de\u05d9\u05e0\u05d9\u05dd.<\/p><h2><strong>\u00a0<\/strong><\/h2><h2><strong>\u05de\u05e2\u05d2\u05dc \u05d4\u05d6\u05d4\u05d1 \u05e9\u05dc <\/strong><strong>NOW<\/strong><strong>:<\/strong><\/h2><p><strong>\u05de\u05d4?<\/strong>\u00a0\u05d0\u05e1\u05e4\u05e7\u05ea \u05de\u05d9\u05ea\u05d5\u05d2 \u05d7\u05db\u05dd, \u05d9\u05e6\u05d9\u05e8\u05ea\u05d9 \u05d5\u05e4\u05d5\u05e8\u05e5 \u05d3\u05e8\u05da.<br \/><strong>\u05d0\u05d9\u05da?<\/strong>\u00a0\u05dc\u05d7\u05d9\u05d5\u05ea, \u05dc\u05e0\u05e9\u05d5\u05dd \u05d5\u05dc\u05d7\u05dc\u05d5\u05dd \u05de\u05d9\u05ea\u05d5\u05d2.<br \/><strong>\u05dc\u05de\u05d4?<\/strong>\u00a0\u05db\u05d9 \u05d1-NOW \u05d4\u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05de\u05e7\u05d1\u05dc\u05d9\u05dd \u05d4\u05e8\u05d1\u05d4 \u05d9\u05d5\u05ea\u05e8 \u05de\u05e1\u05ea\u05dd \u05de\u05d5\u05ea\u05d2.<\/p><p><a href=\"https:\/\/www.ted.com\/talks\/simon_sinek_how_great_leaders_inspire_action\">\u05de\u05d1\u05d5\u05e1\u05e1 \u05e2\u05dc \u05d4\u05e8\u05e6\u05d0\u05d4 \u05d1-TED \u05e9\u05d4\u05e2\u05d1\u05d9\u05e8 \u05e1\u05d9\u05de\u05d5\u05df \u05e1\u05e0\u05e7, &quot;\u05d0\u05d9\u05da \u05de\u05e0\u05d4\u05d9\u05d2\u05d9\u05dd \u05d2\u05d3\u05d5\u05dc\u05d9\u05dd \u05de\u05e2\u05d5\u05e8\u05e8\u05d9\u05dd \u05d4\u05e9\u05e8\u05d0\u05d4 \u05dc\u05e4\u05e2\u05d5\u05dc&quot;<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>How can we explain why certain companies succeed when others don\u2019t?How can we explain a certain design that creates a buzz when others don\u2019t?<br \/>\n\u05d0\u05d9\u05da \u05d0\u05e0\u05d7\u05e0\u05d5 \u05d9\u05db\u05d5\u05dc\u05d9\u05dd \u05dc\u05d4\u05e1\u05d1\u05d9\u05e8 \u05dc\u05de\u05d4 \u05d7\u05d1\u05e8\u05d5\u05ea \u05de\u05e1\u05d5\u05d9\u05de\u05d5\u05ea \u05de\u05e6\u05dc\u05d9\u05d7\u05d5\u05ea \u05db\u05e9\u05d0\u05d7\u05e8\u05d5\u05ea \u05dc\u05d0? \u05d0\u05d9\u05da \u05d0\u05e0\u05d7\u05e0\u05d5 \u05d9\u05db\u05d5\u05dc\u05d9\u05dd \u05dc\u05d4\u05e1\u05d1\u05d9\u05e8 \u05e2\u05d9\u05e6\u05d5\u05d1 \u05de\u05e1\u05d5\u05d9\u05dd \u05e9\u05d9\u05d5\u05e6\u05e8 \u05d1\u05d0\u05d6\u05d6 \u05db\u05e9\u05d0\u05d7\u05e8\u05d5\u05ea \u05dc\u05d0?<br \/>\n\u05de\u05d3\u05d5\u05e2 \u05d0\u05e0\u05e9\u05d9\u05dd \u05de\u05e1\u05d5\u05d9\u05de\u05d9\u05dd \u05de\u05e6\u05dc\u05d9\u05d7\u05d9\u05dd \u05d9\u05d5\u05ea\u05e8 \u05de\u05d0\u05d7\u05e8\u05d9\u05dd? \u05d4\u05d0\u05dd \u05d4\u05dd \u05de\u05d5\u05db\u05e9\u05e8\u05d9\u05dd \u05d9\u05d5\u05ea\u05e8? \u05d4\u05d0\u05dd \u05d9\u05e9 \u05dc\u05d4\u05dd \u05db\u05dc\u05d9\u05dd \u05d8\u05d5\u05d1\u05d9\u05dd \u05d9\u05d5\u05ea\u05e8? \u05d9\u05d5\u05ea\u05e8 \u05d6\u05de\u05df? \u05d0\u05d5\u05dc\u05d9 \u05e2\u05d5\u05d3 \u05db\u05e1\u05e3?<\/p>\n","protected":false},"author":3,"featured_media":7654,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[30,7],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u05d4\u05d0\u05dd \u05d1\u05d0\u05de\u05ea \u05e7\u05d9\u05d9\u05dd \u05e2\u05d9\u05e6\u05d5\u05d1 \u05e4\u05d5\u05e8\u05e5 \u05d3\u05e8\u05da? | Now Branding<\/title>\n<meta name=\"description\" content=\"\u05de\u05d9\u05ea\u05d5\u05d2 \u05d7\u05db\u05dd, \u05d9\u05e6\u05d9\u05e8\u05ea\u05d9 \u05d5\u05e4\u05d5\u05e8\u05e5 \u05d3\u05e8\u05da - \u05d0\u05d9\u05da \u05e2\u05d5\u05e9\u05d9\u05dd \u05d6\u05d0\u05ea? \u05e2\u05dc \u05e7\u05e6\u05d4 \u05d4\u05de\u05d6\u05dc\u05d2 \u05d0\u05d9\u05da \u05d1\u05d5\u05e0\u05d9\u05dd \u05de\u05d5\u05ea\u05d2 \u05e9\u05e2\u05d5\u05d1\u05d3. \u05e8\u05de\u05d6 \u05e7\u05d8\u05df - \u05d6\u05d4 \u05dc\u05d0 \u05e8\u05e7 \u05d4\u05e6\u05d1\u05e2\u05d9\u05dd.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/now-branding.co.il\/he\/articles\/groundbreaking-design\/\" \/>\n<meta property=\"og:locale\" content=\"he_IL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u05d4\u05d0\u05dd \u05d1\u05d0\u05de\u05ea \u05e7\u05d9\u05d9\u05dd \u05e2\u05d9\u05e6\u05d5\u05d1 \u05e4\u05d5\u05e8\u05e5 \u05d3\u05e8\u05da? | Now Branding\" \/>\n<meta property=\"og:description\" content=\"\u05de\u05d9\u05ea\u05d5\u05d2 \u05d7\u05db\u05dd, \u05d9\u05e6\u05d9\u05e8\u05ea\u05d9 \u05d5\u05e4\u05d5\u05e8\u05e5 \u05d3\u05e8\u05da - \u05d0\u05d9\u05da \u05e2\u05d5\u05e9\u05d9\u05dd \u05d6\u05d0\u05ea? \u05e2\u05dc \u05e7\u05e6\u05d4 \u05d4\u05de\u05d6\u05dc\u05d2 \u05d0\u05d9\u05da \u05d1\u05d5\u05e0\u05d9\u05dd \u05de\u05d5\u05ea\u05d2 \u05e9\u05e2\u05d5\u05d1\u05d3. \u05e8\u05de\u05d6 \u05e7\u05d8\u05df - \u05d6\u05d4 \u05dc\u05d0 \u05e8\u05e7 \u05d4\u05e6\u05d1\u05e2\u05d9\u05dd.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/now-branding.co.il\/he\/articles\/groundbreaking-design\/\" \/>\n<meta property=\"og:site_name\" content=\"Now Branding\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/nowbranding\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-28T11:56:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-16T11:30:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/now-branding.co.il\/app\/uploads\/sites\/2\/Ground-braking-design.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta 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